Field notes
Practical writing on AI systems that actually run: what we build, what it costs, and what we learn. Real numbers, honest statuses, no hype.
Latest
July 13, 2026
6 min read
Getting started / Point of view
Follow the hours, not the hype: four questions that find your first AI project, and what a good one looks like once you name it.
July 13, 2026
7 min read
Reporting / Marketing agencies / Automations / Case study deep dive
How an agency reporting pipeline turns days of manual deck building into a scheduled, gated run: a full 15-client dry run, 13 delivered, 2 correctly blocked.
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